Oh Dal Ja is 33 years old and she is an MD of a home shopping channel. She has a "love contract" with Kang Tae Bong, a 27 year old freelancer of a playmate enterprise. The story also revolves around Dal Ja's life with three men. Wee Sun Joo is a divorcee who is an expert on love and faces life with positive thinking.
Dal-ja's Spring (달자의 봄; Dalja-ui Bom) is a 2007 South Korean romantic comedy television series starring Chae Rim,Lee Min-ki, Lee Hyun-woo, Lee Hye-young and Gong Hyung-jin. It aired on KBS2 from January 3 to March 15, 2007 on Wednesdays ands Thursday at 21:55 for 22 episodes.
Chae Rim won Top Excellence Award, Actress at the 2007 KBS Drama Awards.
Oh Dal-ja is a managing director at a home shopping network. 33 years old and single, marriage is heavy on her mind, mostly due to societal and familial pressure. Although she has everything - a successful career, supportive friends, a loving family - she still dreams of the perfect romance and marriage. She falls for her flirty colleague Shin Se-do, but after he dumps her for Wee Seon-joo, the stylish host of the home shopping TV show, Dal-ja decides to seek revenge. Enter Kang Tae-bong, a guy 6 years younger with a mysterious past. For ₩3 million (approximately US$3,200), Tae-bong signs a dating contract with Dal-ja to pretend to be her boyfriend for three months. But then Dal-ja meets Uhm Ki-joong, seemingly the perfect man: rich, good-looking, intelligent, and courteous, but recently separated from his wife. For the first time in her life, Dal-ja finds herself in a love triangle.
Dal-ja's Spring comically and candidly deals with issues in Korean society, such as women dating younger men, the everyday social pressures encountered by single women over 30, and mothers juggling work and family.